CAN’T MAKE ALL SESSIONS?
Trade Show Intelligence – How do I conduct it? How do I justify it?
Prof. Dr. Jonathan Calof
Professor, University of Ottawa
In this session you will be taught:
- Practical tools to get ROI from trade shows.
- How to select the right people to attend a trade show.
- Step-by-step how to set up a trade show intelligence.
- List of activities before-during-and after a trade show.
- Insights to boost your success in a trade show.